Pledge drive | For Canadians, ‘hours and hours of soccer’ now a reality

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Joe Flaherty is Guy Caballero. Link to Toronto Star article.


Toronto | Blessings on the Toronto Star, which reminds us of Guy Caballero‘s rants on the Second City Television series of the 1970s and early ’80s. Actor Joe Flaherty portrayed Caballero, owner of the fictional network, who would demand that viewers pledge money or face the consequence: “Hours and hours of soccer.”

The Star‘s Chris Zelkovich muses that 24-hour soccer has almost become the reality in Canada, with GolTV now on offer in addition to Fox Sports Canada, Rogers Sportsnet, TSN and The Score. GolTV president Mark Rubinstein is not concerned.

In a multicultural and multilingual country, where soccer is next to motherhood and in some cases ahead of motherhood, there is plenty of demand.

About the Author

John Turnbull founded The Global Game in 2003. He was lead editor for The Global Game: Writers on Soccer (University of Nebraska Press, 2008) and has also written on soccer for Afriche e Orienti (Bologna, Italy), the Atlanta Journal-Constitution, the New York Times Goal blog, Soccer and Society, So Foot (Paris) and When Saturday Comes. His essay "Alone in the Woods: The Literary Landscape of Soccer's 'Last Defender' " in World Literature Today was nominated for a Pushcart Prize. Also for World Literature Today he edited a special section on women's soccer, "World Cup/World Lit 2011," before the Women's World Cup in Germany. The section appeared in the May-June issue. His next project is a book on soccer and faith.

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