‘Beckham studies,’ the graduate seminar

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David Beckham’s capacity to generate cultural comment (see Nov 20, Nov 7 and Jul 16 for three recent examples) and to bolster the CVs of tenure-track academics continues. UK- and France-based researchers Patricia Gaya Wicks, Agnes Nairn and Christine Griffin in the current Consumption, Markets and Culture choose Beckham for a case study on how the commodification of celebrities affects children’s moral development.

“What does this mean,” the authors write, “for children’s understanding of a global media culture which revolves around a culture of spectacle and commodified celebrity?” We should expect numerous citations to the late Jean Baudrillard.

About the Author

John Turnbull has edited The Global Game since Jan 03. He is coeditor of The Global Game: Writers on Soccer (University of Nebraska Press, 2008) and has also written for the "Goal" blog at the New York Times, the Atlanta Journal-Constitution, When Saturday Comes, So Foot (Paris) and Soccer and Society. He lives in Atlanta.

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